Most companies spend time and money on marketing strategies to get their name and brand out to world, to tell their customers they’ve got new products to enjoy, and to entice new customers to buy their products. Creative campaigns are brainstormed and designed then published into magazines, produced into commercials and then blasted into cyberspace for everyone to see. However, recent news has proven that it’s not the million dollar campaign that builds brand awareness and customer loyalty, but rather it’s the simplest and sincerest gestures that create the most impact and creates good business.
It is often said that if you have your head in the clouds, you are considered a dreamer, or someone who has their mind on something other than the topic at hand. As It turns out being in the cloud is no longer reserved for the flighty, but rather the sophisticated. Everyone is in the clouds these days, with their web sites, movies, music, photos, videos and every other piece of personal or professional data. The cloud offers ways to transfer and store files only a dreamer could think possible, and it has become a true revolution in how we manage our data.